Build Your Business with 3 Simple Questions

3 Questions

Think about what you are doing.
What will it take to get to x dollars? → examine the habits that will lead you there
Sometimes change means getting rid of the story you have about your business, your client, your relationship with money etc.
Sometimes you need to let go of control and trust someone else to do things for you.
It’s more than “having a job”, you are running a company — something very brave!
Make sure you get meaningful help.
- Delegation means lifting somebody else in their professional development, giving them more responsibility.
- Don’t rush hiring, hiring the wrong person can sink a company.
- Make sure your employees are properly managed (and coached).

Let go of how things “should be” — stop should-ing on yourself!
Shift your identity to focus on your clients.
Who has the responsibility?
- How much is on your plate and how much on somebody else?
- Make sure cross-collaboration is happening.
What is your relationship to time?
- Make sure to have 6-8 hours of sleep and spend quality time with family.
- How are your team members (who represent your business) spending their time?
What is your relationship to money?
- Some delegation is okay but it is important to know the numbers, especially money coming in.
- When are you increasing your fees? Make sure to keep up with inflation.
- Which clients are not profitable? What things are profitable?
- Which expenses can you shift or get rid of?

Think deeply about this question.

Even a small tweak can make a big difference in your business.

How do you decide how much to charge?
- It depends on how long you have been in business and how much value you can bring.
- Instead of charging for the hour, charge for a package program (e.g. 6 months to a year) to make sure you can deliver value long-term.
- What is your level of self-worth? Do the inner work that will increase your sense of self-worth and charge more.
- What if it is easy? Let go of any stories you have about why it is hard to sell your product for a particular price.
Learn the art of storytelling to demonstrate why what you are selling is valuable.
Let go of being perfectionist and seeing yourself as a perfectionist (another story you tell yourself!).
Some beliefs are a self-fulfilling prophesy. How do you break the cycle? Example of being a “control freak”.
- What is the belief (system) you have?
- What is underneath your belief?
- What if it is easy to find employees that care, i.e. that I don’t need to follow up with as much.
- Coach instead of telling. Instead of “do this”, ask “how” questions. Get your employees thinking about the task.
Get clear on the real issue and focus on the solution.