• system that scales up and down (big organizations as well as small enterprises)
  • “I don’t necessarily do what you do, I help you do what you do better.”
  • remember: talking slowly makes you sound smarter
  • when things go wrong when solving problems, building systems, creating products
    • people don’t get deep enough: not enough research, not enough shared understanding

Visual Aids

Title Page

1. All Methods Are Essentially the Same

  • common denominators of different methods
  • basically they all say:
    • Let’s define the problem. What is going on?
    • What are the requirements?
    • What is the proposed solution?
    • Implement the solution.
    • Test and tweak the solution. Repeat in perpetuity.
  • some things are really hard (e.g. physics) and takes a long time

2. The Process/Product, Solution, Engagement, and Environment

  • all systems are flawed

3. Origins of My Framework

4. The Framework

5. The Framework: Simplified

6. Basic Engagement Structures

7. Engagement Structure Variations

  • discovery: What action is required?
  • data collection: quantify

8. Continuous Iteration and Correction

  • Why circles? You need to constantly iterate.
  • You are not just iterating in one phase, you are iterating between phases. You might need to go back and tweak a previous step.

9. Extended Project / Program / Product Framework

  • one phase can contain a set of the short phases

10. Involve People with the Right Toolbags at the Right Times

11. Approach Context for Potential Solutions

  • “infinite ways” to make something better

12. Tracking Across the Engagement

13. Tracking Across the Design Hierarchy

14. Tracking Across Engagement AND Design

15. Phase Template

Conclusion

  • offer of free consultation session